The online, user-generated review is a boon for consumers—a chance to sidestep promotional claims and get an honest assessment. But as soon as reviews appeared online, fake reviews followed. A study co-authored by Professor Judith Chevalier looks at the prevalence of fake hotel reviews and tests a hypothesis about who might post them and why.
top of page
Search
Recent Posts
See AllA new study from the Hebrew University of Jerusalem has revealed a significant gender bias in online reviews, with women less likely to...
A recent study by researchers from Ben-Gurion University of the Negev, Erasmus School of Economics, and The Hebrew University of...
bottom of page
Comments