Oct 20, 2024
1 min read
An Israeli-Dutch study found that women are more likely to hold back on negative reviews online out of fear of getting attacked in comments sections.
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Sep 8, 2024
1 min read
A trio of business school professors -- in trying to understand the potential effects on consumers and the economy by fake reviews -- has identified which hotels are likely to generate or attract fraudulent reviews.
Sep 8, 2024
1 min read
The online, user-generated review is a boon for consumers—a chance to sidestep promotional claims and get an honest assessment. But as soon as reviews appeared online, fake reviews followed. A study co-authored by Professor Judith Chevalier looks at the prevalence of fake hotel reviews and tests a hypothesis about who might post them and why.
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